Top B2B Demand Generation Strategies for Legal Companies
Demand generation is often a complex puzzle for legal firms and legal tech companies. They undergo the painful and arduous decision-making cycles, coupled with strict compliance requirements, and the crucial element of understanding the buyer journey. This means that traditional B2B tactics may or may not work. So how exactly can they improve their demand […]
Top 10 AI Outbound Sales Platforms for Sales Managers
As a Sales Manager, you are constantly in pursuit of ensuring that your company obtains the ideal revenue and return on investment. Driving revenue is, perhaps, an understatement. You are responsible for its orchestration, to which your success hinges on how efficiently your Account Executives (AEs) find prospects, engage your leads and close the deal. […]
Top 10 AI Outbound Sales Platforms for Account Executives
Outbound sales and prospecting has changed, and for Account Executives (AE) this means that they need to upgrade their process. From a spray and pray tactic, account executives understand more than anything that a more targeted approach to increase their response rate. According to an article written by Erica Schultz, Chief Marketing Officer of RAIN […]
Top 10 AI Lead Generation Platforms for Account Executives
For Account Executives, time is your most valuable asset. You’re measured by how well—and how fast—you can move qualified leads through the pipeline and close deals. But let’s be honest: too often, your day is hijacked by poor-fit leads, cold follow-ups, or pipeline gaps left by overwhelmed SDRs. In 2025, top-performing AEs aren’t just relying […]
Top 10 AI Lead Generation Platforms for SDR
For a business, it is always an important reminder that each individual in a company has their own unique strengths and values that can contribute to the growth of a company. And one of these are the Sales Development Representatives (SDRs); representatives that are solely responsible for prospecting and qualifying leads. SDRs contribute not only […]
Cost of AI Lead Generation vs Traditional Lead Gen in the UK Market
B2B lead generation is the lifeblood of every growing business. But with new tools disrupting the market, many UK companies are re-evaluating their approach. Should you stick with traditional methods like hiring sales reps and running paid campaigns? Or is AI-driven lead generation the smarter, more cost-effective route? In this article, we compare the actual […]
